Infos zum Thema ita

Googles’s ability to jump into the deep link and sell more CPA to different players also lets them set the prices on CPC and CPA. If you don’t bid enough for the unaligned content then they will ig...

We’re confident that by combining ITA’s expertise as the leading developer of flight information software with Google’s technology we’ll be able to create great user innovations in flight search. I...

Travel is a huge segment of search and online commerce. Purchasing ITA signals Google’s intention to build out its travel search in a major way. A consortium of rivals including Microsoft, Kayak, E...

Now we’ll wait and see what they launch once the deal closes. We’ll also see what the response is from competitors, who probably always believed Google would launch a travel product, but now have t...

be “very dependent on Google for traffic and booking volume,” and if the search giant allows people searching for flights to book them directly, or with minimal steps, then “it’s very likely the av...

Der Geschäftsreisemarkt tickt völlig anders als die unorganisierte Reise. Amex, BCD & Co werden sich hüten, ihr Online-Geschäft künftig via Google-Technik zu generieren. Das von den Kunden gewünsch...

n der touristischen Wertschöpfungskette gibt es exakt ein Segment, in dem der Internet-Riese anderen Portalen hinterherhinkt: die Flugtarife. Google ist stolz darauf, bei vielen Internet-Usern das ...

It provides airlines with a comprehensive set of results along with configurable features, including flexible date and calendar shopping, rewards shopping, searches of all trip types (one-way, roun...

Founded in the mid-1990s at MIT, ITA's technology provides organization of flight price and schedule information for the major airlines and travel booking companies. With clients including Alaska A...

However, if we let’s take a quick look at the way that Google views the travel industry, perhaps Google isn’t targeting meta-search and OTAs after all, but has the Big 3 GDSs in their sights.

"ITA's very talented team has created an impressive product to organize flight information," said Eric Schmidt, Chairman and CEO of Google. "Their technology opens exciting possibilities for us to ...

but when Big G steps into the room and starts to throw their weight at what is just about a pure web business (and a transactional one at that, which they especially excel at) any company needs to ...

Nonetheless, the deal is heralding a new era of interdependency in technology-centric online market. While Bing cannot do away with ITA services for some time, the provider is its competitor.

ITA Software, which is known for its flight search business, has been “looking at” hotel search for “a couple of years,” according to someone familiar with the matter.

“We added Vayant because we learned that their product competes with QPX, and we wanted to provide an accurate portrait of how competitive and robust the online travel space is.”

“Thanks to Google Suggest, we’re seeing a change in search behaviour with people actually searching for longer phrases and keywords.

Google began rolling out Google Maps with hotel search and pricing to all U.S. users, a process that will be complete in the “next couple of weeks,” a spokesperson says.